QI Quadriga Initiative

Apr 2024 - Masa AI Fake Token Rug Pull - $502k (Global)

"Welcome to the New Data Paradigm. Masa is the leading decentralized AI data and LLM Network. Own, share, and earn from your data and compute to power AI applications."

"Fuel your AI applications with high-quality personal data and out-of-box large language models."

"Tap into the world’s most-valuable data streams: a user’s digital footprint. Train hyper-personalized AI models and agents with personal data, from browsing history to social engagement."

"Easily extract real-time, structured data from the public web and social media platforms using Masa's decentralized Oracle Network. Masa turns every user into a node worker."

"Build AI applications using the world's largest decentralized proprietary data network, consented and aggregated by users. Leverage Masa's decentralized data network and LLMs and create differentiated, hyper-personalized applications powered by real-time insights."

"The first, unified privacy-preserving and completely cookieless analytics solution for understanding web3 user behavior and growth. Get source attribution, campaign analytics, and user segmentation in 3 lines of code."

"Gamified quests, badges and domain names that incentivize community engagement and boost product usage. Supercharge your growth with Masa Growth campaigns."

"MASA is the utility token powering our decentralized AI data and LLM economy. Earn MASA by sharing your personal data."

"The highly-anticipated MASA Token launch has arrived. Buy and trade the leading AI x Crypto token.

The MASA Token is now live on Ethereum, BNB and the Masa Network, our dedicated Avalanche Subnet"

"Fake Masa on ETH is suspected of a rug pull, with the deployer removing substantial liquidity, causing a 100% price decline."

"Official $MASA Smart Contract: 0x944824290CC12F31ae18Ef51216A223Ba4063092"

"Please be aware of scams and fake contracts."

Further Analysis

Masa AI had a much anticipated launch of their token, featuring on several large exchanges. The protocol would allow users to securely sell their digital footprint. Unfortunately, someone else also wanted to launch a token named Masa AI, at coincidentally the same time, and preferred to remove all of the decentralized liquidity for themselves. The total profit was 142.078220524790190949 ETH.

How Could This Have Been Prevented?

More Cryptocurrency Exchange Hacks/Scams/Frauds

Leaper Finance Rug Pull Foiled > > < < Zest Protocol Lending Collateral Vulnerability

Sources/Further Reading

SlowMist Hacked - SlowMist Zone (Dec 31)
https://www.dextools.io/app/cn/ether/pair-explorer/0x60d436adaf38bc54b546a68e35d77934f08ffadc (Dec 31)
Address 0xeb35c058b3b15e2a2f21042cbc127138d8d80a71 | Etherscan (Dec 31)
Ethereum Transaction Hash (Txhash) Details | Etherscan (Dec 31)
Masa: The Decentralized AI Data & LLM Network (Dec 31)
Masa: The Decentralized AI Data & LLM Network (Dec 31)
@getmasafi Twitter (Dec 31)
@search Twitter (Dec 31)


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